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The opening day of the NCAA males’s event on Thursday averaged 9.1 million viewers throughout CBS, TBS, TNT and truTV.
That quantity, up 6% from final yr, makes it the most-viewed opening day of play on report.
The matchup between Arkansas and Kansas averaged 6.36 million viewers on CBS, the most important viewers for a first-round sport since 2011.
The early primetime window on Thursday averaged a 5.8 ranking with 12.17 million viewers.Â
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