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Skechers Indicators Multi-Yr Settlement as Presenting Sponsor of Sound Working’s LA Monitor Fest, in Partnership with USATF Basis
LOS ANGELES (3/19/26) — Skechers has been named the Official Footwear and Attire Sponsor for LA Monitor Fest by way of a multi-year partnership with Sound Working. In collaboration with the USATF Basis, Skechers will improve the occasion by introducing its progressive Skechers AERO Collection of efficiency trainers and supporting the operating group at UCLA. The historic Drake Stadium will host this yr’s LA Monitor Fest, the largest and greatest early-season Elite out of doors monitor meet, on Might 23, 2026.
The USATF Basis has been a number one supporter of elite monitor and subject athletes, awarding over $24.5 million in direct grants over the previous 20 years. The Basis’s partnership with the LA Monitor Fest marks its first effort to help high-level home meets and supply alternatives for U.S. athletes to compete on dwelling soil.
A part of the USATF Tour, LA Monitor Fest is a World Athletics Silver Label occasion that may characteristic the perfect athletes on the earth in races from the 100m to the 5000m, together with sure subject occasions, and can provide Gold Stage prize swimming pools for most of the premier occasions.
“We’re anticipating the perfect athletes on the earth to placed on a present for the LA monitor group,” mentioned Jesse Williams of Sound Working. “Previously few years, Sound Working occasions have featured world-class athletes together with Grant Fisher, Sifan Hassan, Jakob Ingebrigtsen, and Cole Hocker — and we anticipate sturdy participation amongst the USATF Basis’s super elite grant group this yr.”
“Our purpose is to supply a tremendous alternative for the athletes, and to offer the followers the absolute best expertise with a pageant vibe,” Williams added. “The set-up of lodging and services at UCLA is right, and we plan to create a high-energy ambiance that surrounds the best ranges of athletic competitors.”
“Because the Official Footwear and Attire Sponsor of LA Monitor Fest this yr, we’re wanting ahead to connecting with a few of the world’s most gifted runners and showcasing our Skechers AERO Collection of technical trainers,” mentioned Michael Greenberg, president of Skechers. “Our participation not solely permits athletes to expertise the signature consolation and innovation of our merchandise firsthand, but additionally underscores our model’s dedication to the game and gives a novel alternative to interact with passionate monitor & subject followers and the broader operating group.”
As a part of its sponsorship, Skechers will current two marquee races at this yr’s LA Monitor Fest – the SKECHERS Working Girls’s 1500m and SKECHERS Working Males’s 1500m. Attendees can even go to the Skechers exhibit area at UCLA’s Drake Stadium to expertise Skechers AERO trainers in individual. Moreover, Skechers will present footwear to all occasion employees, officers, and the Flotrack broadcast workforce.
“The USATF Basis is aware of it will rank among the many most interesting and most progressive meets within the nation this yr,” mentioned Tom Jackovic, CEO of the Basis. “We’re delighted to supply prize cash and competitors help to US athletes from the Basis, and we stay up for celebrating the game with our deep group of monitor and subject athletes, sponsors, and administrators.”
Flotrack will ship reside protection of Monitor Fest, so followers all over the place can expertise the occasion’s pleasure.
Athletes, coaches, brokers, and managers can discover extra info at LA Monitor Fest
Skechers, The Consolation Know-how Firm® primarily based in Southern California, designs, develops, and markets a various vary of way of life and efficiency footwear, attire, and equipment for males, ladies, and youngsters. The Firm’s collections can be found in 180 international locations and territories by way of division and specialty shops, and direct to customers by way of skechers.com and roughly 5,300 Skechers retail shops. A Fortune 500® firm, Skechers manages its worldwide enterprise by way of a community of wholly-owned subsidiaries, three way partnership companions, and distributors. For extra info, please go to about.skechers.com and comply with us on Fb, Instagram, and TikTok.
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